Brief

This is the Brief section of the Brand Identity System project.

It exists to frame the problem before showing the solution — the specific business and audience context that shaped every design decision that followed.

On its own page, this artifact renders with the i/n/t layout — an icon badge above the title, then this prose, then a grid of text-only children below. Adding or removing an icon, an image, or children on this artifact (or on its siblings) changes which layout the system picks.

Replace this prose with two or three sentences stating the challenge clearly. Then update the two sub-items below — one for the client context, one for the design problem.