The Audience
Engineering managers at mid-market manufacturing companies — high autonomy, low patience for sales process.
This is the Audience sub-item of the Brief in the Product Website project.
It exists to make the target visitor concrete — a specific person with specific objections, not a demographic bracket.
On its own page, this artifact renders with the t/0 layout — the title and tagline, then this prose, with no media and no children below. Adding or removing an icon, an image, or children on this artifact (or on its siblings) changes which layout the system picks.
Replace this prose with one paragraph on the real visitor — their role, their objections, and what they need to believe before they will sign up for a trial.